The combination of teaching, research, and extension makes the beef industry more efficient, profitable, and sustainable. That is because those three pillars provide farmers, ranchers, and students with the knowledge and tools they need to succeed – and take the industry with them. In this...

From direct-to-consumer beef business to cow-calf operations, Dr. Ryan Rhoades gives us an overview of the steps he took to succeed in the beef business, the decisions he made to grow his business, and the downsides he had to handle along the way. In addition, he shares all the...

The US cattle production is a complex multi-segment industry that counts with the participation of several parties, from the time the cattle are weaned to the time they are slaughtered. That is what is under the spotlight in this episode, in which Dr. David Lalman discusses the beef cattle...

The combination of high costs for pasture and drought conditions in Nebraska have led producers to bring cows into confinement, at least during a certain period of the year. However, that kind of management has some consequences, such as micronutrient deficiencies and disorders – observed...

Each different management practice causes many changes to beef production systems. Therefore, the key to success is to identify the ones that cause problems and the ones that better improve the production, sustainability, and profitability of the system. In this episode, Dr. Phillip Lancaster...

Antibiotics are commonly used to prevent and treat diseases, but their overuse or misuse may lead to antibiotic resistance in cattle. Resistance to antibiotics occurs when bacteria evolve to survive exposure to drugs that are meant to kill the bacteria, and it can have severe consequences for...

Cows can adapt to different environments if we allow them to experience some stress. However, is adaptation the key to profitability? A decrease in beef production costs is needed, and understanding the challenges and opportunities is an important goal. In this episode, Dr. Travis Mulliniks...

Animal welfare has become a widely discussed topic in animal production, and of course that includes the beef industry. In order to answer the new questions raised by consumers about meat production, we have been doing an excellent job at developing new research and adapting our practices to...

Mother nature can be tough on us – humans and livestock alike. This year, we were given proof of that once again, as a devastating drought led the US to emergency measures. Truth be said, there are limitations when it comes to mitigation strategies to minimize the impact of these climate...

What determines the success of a beef farm? There are a lot of answers to that question, including animal health, welfare, nutrition, reproduction, and overall performance, environment and facilities, costs and profits, and the people involved in all of these processes. So preparing students to...